PORTFOLIO

Fromagerie Hamel

Interventions
  • Commercial

Technical sheet

Montréal
Montréal
Since 2000
1 200 000 $
3000 sq. ft.

Intro
Goals

Enhance and modernize the Hamel image; redesign the layout for improved traffic flow, efficiency and shopping comfort; establish a distinctive presence that complements the rustic setting of the Atwater Market yet still stands out prominently in this competitive, high-traffic environment.

Solution

A2 began by installing simple yet powerful storefront signage by setting the logo and logotype against a dramatic black banner. New storage furniture and display stands give the space a more modern look. To encourage more people to stop in and browse, A2 created a leisurely but highly functional layout that makes it easier to browse – and more efficient for the staff to serve them.

Results

A powerful, inviting presence, attracting passers-by with products that are prominently displayed to encourage browsing and self-serve shopping.